Silverado Provides New Value in the Gold Standard in Full-Size Pickups
Whether you need a full-size pickup truck for work or play – or both – the Chevrolet Silverado comes through with even better value for 2012. Freshened styling, new amenities and greater connectivity make the 2012 Chevy Silverado at home on the range, on the work site and on the town. New Special Edition packages add sportiness and luxury.
No matter what you need in a pickup truck, the 2012 Chevrolet Silverado line offers a model, cab type, box size and powertrain to fit the bill. Traditional Chevy value comes to the fore with added standard features in a pickup that also gets a new look up front and new connectivity inside.
The 2012 Silverado models show off a new chrome mesh grille with either a chrome surround – on LS and LT models – or a body-colored surround on the upscale LTZ. For added function, all Silverado 1500 models except Hybrids integrate Trailer Sway Control and Hill-Start Assist as part of the standard StabiliTrak Electronic Stability Control system. Trailer Sway Control does what its name suggests, taking some of the worry out of towing, especially in windy conditions. Hill-Start Assist helps prevent rollback before accelerating on inclines. Both technologies reinforce the Chevy truck value ethic to deliver better value at every turn. As another example of that value, all Silverado 1500 models now come with standard cruise control and a spare tire lock.
And here’s yet another: In Silverado 1500 models with either the 5.3-liter or 6.2-liter V8, the six-speed automatic transmission uses Cruise Grade Braking to downshift the transmission when you apply the brakes. That invokes engine braking to help slow the vehicle more efficiently and help reduce brake wear.
From a V6 Work Truck to a Crew Cab with a 403-hp 6.2-liter V8 and all the luxury trimmings, the Silverado line truly caters to the wide spectrum of pickup truck customers. On the upscale LT and LTZ models, you can now spec out the Silverado as a unique White Diamond Edition. The White Diamond Tricoat paint, chrome mirror caps and door handles give the Silverado a luxurious look. On the LTZ model, the White Diamond Edition also equips the versatile Silverado with the Z60 high-performance Suspension Package, 20-inch chrome-clad aluminum wheels, touring tires and a chrome tow hook and exhaust tips.
For all-season luxury and comfort, the Silverado LTZ also offers new heated/cooled front seats for 2012. To top it off, a $1,000 LTZ Value Discount on Silverado 1500 Crew Cab models adds more value to this highest trim level.
A new Custom Sport Truck Package celebrates the 45th anniversary of the same-name package offered in the late 1960s. The package equips the Silverado with a long list of the brand’s best pickup truck performance and comfort features including a 5.3-liter Vortec V8, heavy-duty Trailering Package, Bluetooth®, and automatic locking rear differential, an EZ-Lift locking tailgate and many more comfort, convenience and appearance perks. It’s an anniversary package you won’t need a string tied to your finger to remember.
Don’t let the added focus on style and comfort fool you; the 2012 Chevrolet Silverado comes ready to work hard. Can you use a maximum payload of 1,937 pounds in a standard-duty pickup? You get it with the Silverado 2WD Crew Cab equipped with the Max Trailering Package. Paired with the 6.2-liter V8, that package also nets an impressive 10,700-pound towing capacity. Can you use better fuel efficiency in a V8 pickup? You get an EPA-rated 22 mpg highway with the Silverado XFE and 23 mpg highway with the segment-exclusive Silverado Hybrid, the latter model featuring a 6,100-pound towing capacity. All Silverado models come with a competition-beating 100,000-mile/five-year Powertrain Limited Warranty.
On the jobsite or on the go, the 2012 Chevy Silverado offers the connectivity solutions you need. A new hard disc drive navigation radio, available for the LTZ models, uses an updated screen for 2012 while the segment-exclusive OnStar comes with the Directions & Connections Package, Turn-by-Turn Navigation and Automatic Crash Response as just a few of its safety and driver assistance features. In addition, Silverado models (except the Work Truck) offer available SiriusXM Satellite Radio, Bluetooth® for phone and USB connectivity.
For the ultimate in connectivity, your dealer can install Chevrolet Wi-Fi powered by Autonet, which turns the truck into a mobile Internet hotspot and an office on wheels. The package offers full Internet access for multiple users inside the vehicle or up to 150 feet away from it.
Come in and see the 2012 Chevrolet Silverado line of pickups, and see what “Chevy Runs Deep” means.