The first week of March had everything from global vehicles to historic incentives for local buyers.
Find out what infotainment system may dominate the automotive industry, and what Cadillac may do with their vehicle naming system.
Also, learn about the world-class subcompact from Jeep and the best-ever deals from Chevrolet.
This Week’s Top Stories
Chevy Keeping Manchester United Sponsorship: Chevrolet is keeping their sponsorship with England’s premier soccer team Manchester United. While Chevrolet vehicles will not be offered in Europe, the global appeal of the team was enough to keep Chevy on board with the sponsorship.
Jeep Going Global with Renegade: Speaking of international, Jeep has debuted the 2015 Renegade at the Geneva Auto Show in Switzerland. The world-class subcompact is expected to have broad appeal in Europe, Latin America, and Asia, as well as North America. Learn more about the highlights from the Geneva Auto Show here.
No Aluminum for GM’s Trucks: After Ford shook up the automotive world with the head-scratching move to use aluminum throughout the F-150, many people speculated that a similar move from GM is on the way. One of GM’s chief engineers, however, denies that any such move is on the way, saying that more research is needed and many other materials could potentially be used.
Corvette Recovery Begins: As of Friday morning, 5 of the 8 Corvettes lost in a massive sinkhole at the National Corvette Museum in Kentucky have been recovered. While some of the vehicles will be restored with the help of GM, a few, like a ’62 model that was caught beneath a slab of concrete, may be beyond repair.
Apple’s CarPlay Could Dominate Infotainment: At the Geneva Auto Show, Ferrari, Mercedes-Benz, and Volvo previewed Apple’s CarPlay, a system that essentially turns a car’s touchscreen into a smartphone. According to Auto News, makers slated to offer CarPlay include GM, Toyota, Ford, BMW, Honda, Hyundai, Kia, Nissan, Subaru, and Suzuki.
Cadillac Naming System may Change: AST, XTS, CTS, ELR, SRX. While these world-class Cadillac model are the standard of American luxury, their names can be a little confusing. According to Cadillac Marketing Chief Ewe Ellinghaus, the brand may be restructuring its naming system to add memorable distinction to each model.
GM Offering Historic Incentives on Silverado and Other Vehicles: General Motors is offering excellent deals on almost all of their vehicles, including historic incentives on the redesigned 2014 Chevy Silverado. With Open House and Truck Month events, March may be the best time of year to purchase a new Chevy, GMC or Buick. Learn more by visiting Pat McGrath Chevyland and McGrath Buick GMC Cadillac
When you are ready for a great vehicle, contact McGrath Auto today.
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